Ep 58 – Tom Pilotti – Good Bait in Front of Hungry Fish

Hey Photogs! We all don't want to be that sleazy salesperson, but sometimes we are uncomfortable just trying to be...a normal salesperson. How do we overcome that? Mike talks with Tom Pilotti about how to not feel guilty about doing shameless self-promotion. You solve problems, your clients need your solution, but the only way they could find your solution is to get yourself out there and promote, promote, promote!

Apologies for the audio, there was some interference during the Skype call.

More about our Guest Speaker:  Tom Pilotti is a CEO level coach, who has been teaching sales organizations on how to double their monthly sales for well over 23 years. Author of "Shut Up & SELL!", he is nationally recognized expert in the media field. He has appeared on CBS, ABC, CNN, NBC, and is a regular contributor to OOH Today and Billboard Insider. His content has been in Rolling Stone and The Robb Report. His sales seminars have been featured on am morning TV, billboards and radio.

You can visit his website, TomPilotti.com, follow him on Linkedin Tom Pilotti, give him a call at 833-PILOTTI (833-745-6884), or send him an email at Tom@tompilotti.com and receive a free copy of his book, "Shut Up & SELL"!

Discussion Topics:

  • What's the difference between sales v. marketing?
  • Why is sales necessary in every businesses?
  • Paid v. earned v. owned media
  • What control does being an effective salesperson give you?
  • How do you set yourself up for success?

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About the Author Laura Silva

Laura Silva is the editor and show notes writer for the Photogs Unite! Podcast. When she's not refining the audio for the show, she edits videos on the side. She also volunteers at her local yoga center, where she can do a killer Astavakrasana (Eight-Angle Pose). Namaste.

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